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Building Better Connections: Why Networking Matters in Agriculture

  • Writer: Brooke Watts
    Brooke Watts
  • Oct 13
  • 2 min read

In agriculture, connection has always been part of the story. It’s the handshake deals, the yarns at field days, the favours between neighbours, and the phone calls made when someone needs a hand.


But as the industry grows and evolves, so does the way we connect. Networking isn’t just a “nice-to-have” anymore, it’s an essential part of building a career, a business, and a community in agriculture. The best news is, it’s not about being the loudest person in the room, it’s about being genuine, curious, and open.


The Power of People


No one gets far in agriculture alone. Behind every successful business, project or career, there’s a network of people who’ve offered advice, encouragement, or opportunity along the way.


Networking isn’t about collecting contacts; it’s about building relationships. When you take the time to connect, listen, and show genuine interest, you’re planting seeds that can grow into collaborations, friendships, and future partnerships. In a small industry like ours, people remember the ones who show up, contribute, and care.


Opportunities Grow Through Connection


Some of the best opportunities don’t come from job ads or formal applications, they come from conversations. A chat over coffee, a meeting at a local event, or a recommendation from someone who knows your work ethic can open doors you never expected.


Networking is how we share knowledge, create new ideas, and move the industry forward together. You never know who might be looking for exactly what you bring to the table.


Building Confidence, Not Just Contacts


For many people, the word “networking” can feel intimidating, like you need to walk into a room full of strangers and sell yourself. But in agriculture, networking often looks different. It might be chatting with someone at the saleyards, connecting on social media, or offering to help with a local event.


Each time you put yourself out there, it gets easier. You build confidence, communication skills, and a better understanding of how others work. Before long, those small conversations start to shape your reputation and your opportunities.


Supporting Each Other


Networking isn’t just about personal gain, it’s about giving back. Agriculture thrives when we share ideas, support local initiatives, and lift each other up. When you connect with others in your industry, you help build a stronger, more resilient community. It’s how we share learnings, solve problems, and keep moving forward together.



Networking in agriculture isn’t about business cards or name-dropping. It’s about people. Real, meaningful connections built on trust, respect, and shared purpose. So say yes to that invitation. Go to the field day. Start the conversation. Because every connection, no matter how small, has the potential to grow into something bigger than you imagine.


In agriculture, connection is the backbone and when we build better networks, we build a better future for the industry.



 
 
 

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